Each year and with every run in his honor, we get closer to achieving Terry Fox’s dream of finding a cure for cancer.
The 32nd annual Terry Fox Run takes place on September 15 and the non-competitive charity event (held in numerous regions around the world) encourages both athletes and non-athletes alike to support Canadian cancer activist Terry Fox with the intent being to raise money for cancer research.
Terrance Stanley “Terry” Fox (July 28, 1958 – June 28, 1981) was a Canadian athlete and cancer research activist.
In 1980, after having one leg amputated, the humanitarian set off on a ‘Marathon Of Hope’ run across Canada to raise both money and awareness for the cancer that he and so many others have been stricken with. While his illness eventually caused both his run and his life to end prematurely after 143 days and 5,373 kilometers, his efforts have resulted in the establishment of a global legacy and event in The Terry Fox Run. First held in 1981, the run now welcomes millions of participants in over 60 countries each year. It is the world’s largest one-day fundraiser for cancer research and since its inauguration has raised over $600 million. In addition to the 300,000 people who initially signed up its first iteration raising over $3.5 million, schools across the country have now become involved including the run as part of their curriculums, encouraging students to participate.
Personally speaking, I, along with Weekendtrips founder Marawan El-Asfahani both took part in the Terry Fox Run when we attended the same high school in Scarborough, Ontario Canada and can both certainly speak toward its many benefits. In addition to supporting one of the most noble causes in the world, it also provides many health benefits in a time when the only exercise most kids get is with the amount of texting they do on their smartphones.
Weekendtrips’ marketing agency, Jacknife Design developed the creative campaign for The Terry Fox Foundation’s run this year and are proud supporters of it.
The 32nd annual Terry Fox Run takes place on September 15. For more information and a full list of run sites and times, visit www.TerryFox.org.